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Easy does it!

1960’s meet 2018!!! … Think Haight Ashbury when hippies dominated the fashion scene…floral prints and mixing and matching all kinds of things. Now freshen it up, give it a sophisticated kiss, and voila — you have the Fit 4 U ® collection for 2018.

Festivals, restivals and yoga retreats provide an overall relaxed easy feeling, which inspired the 2018 collection. Drawing ideas from fabulous print and garment mixing ideas worn at the likes of Burning Man, Lollapalooza, Coachella, etc,

This season, rouching and ruffle detail adds a feminine touch. Zipper corset and cami tops look fresh and new this season. High necklines, cut in just so, are fabulous and flattering! Halter and Baby doll styles in both dresses and tops also make a real fashion statement. New wrap shorts and bike shorts look great!

Mixing pretty florals with simple prints, gingham checks, vintage florals create a modern new look. Beautiful flowing fabrics like mesh, microfiber and micro poly add additional softness to the collection.

Even the group names in the collection’s take us back in time. Woodstock, Now and Then, Freebird, Flower Child, Daisy Lane and Wallflower are chock full of updated new young looks.

“I am really excited about all the NEW this year” says Pattie Byrnes, President and designer of Fit 4U /Innovative Swim Solutions. I think this is going to be a stellar year with the economy doing so well. We are already seeing this in early retail selling. She wants NEW!”

Seven different categories are offered at Fit 4 U, all designed to correct common figure concerns.

Fit 4 ur Tummy

Fit 4 ur Hips

Fit 4 ur Thighs

Fit 4 ur Long Torso

Fit 4 ur C’s

Fit 4 ur D’s and E’s

Fit 2 Lift!

Fit 4 U combines’ trendy designs and unique camouflage styling, in a superior quality swimsuit that conceals, lifts and supports! “My passion is to make women feel good and look great”

Pattie Byrnes

Spring into New!

March 2017-Fit 4 U/Innovative Swim solutions continues to introduce cutting edge new design ideas in the 2017 collection. Jam Packed with gorgeous fresh new colors and prints that were inspired by places around the world such as “Havana” which is a bright, colorful floral with a vintage flair. New bodies with new design details, like high neck styling, handkerchief hems, 3/4 sleeve swim shirts with built in bras, new retro sheath looks, molded cup bandeaus, Deep V lattice tanks, Studded tanks and tops are just some of the NEW!

“Nothing remains the same; the world, our lives, our bodies, are constantly changing” exclaims Byrnes. “I launched Fit 4 U to offer solutions based on brand new statistical data as well as the needs of the women I serve, who are “my customers” Each week, designer Patricia Byrnes receives thousands of letters, emails and T calls while on TV from real women with real figure concerns. Byrnes and her amazing staff take all the feedback to heart and use it to create something new, exciting and fresh! The brand targets the needs of women today.

Noteworthy is the fact that the average women’s bust size in the U.S. is now a whopping DD. There are many reasons for the increase in bust sizes but the great news is that Fit 4 U offers a full range of beautiful swimwear to compliment and support the larger busted gals out there.

Seven different categories are offered at Fit 4 U, all designed to correct common figure concerns.

Fit 4 ur Tummy

Fit 4 ur Hips

Fit 4 ur Thighs

Fit 4 ur Long Torso

Fit 4 ur C’s

Fit 4 ur D’s and E’s

Fit 2 Lift!

Fit 4 U combines’ trendy designs and unique camouflage styling, in a superior quality swimsuit that conceals, lifts and supports! “My passion is to make women feel good and look great” Pattie Byrnes

New York, N.Y March 2016

“It is all about color for 2016 with feminine and romantic looks in bright pastels in the forefront. Beautifully brightly colored jewel-tones look exciting and new. Charcoal has become the new black, while blues and aquas will have a delicate soothing result.  Rose pinks, soft blues and aquas will remain key colors with coral, peach and lavender adding some newness”, exclaims Pattie Byrnes, President of Fit 4 U Swimwear.

Fit 4 U is excited about the newness and color trends of the new 2016 collection.  The collection continues to maintain its’ original philosophy of maintaining comfort and support for all women no matter their body type, while delivering the newest in swimwear style, color and trends. It is “jam-packed” with a beautiful assortment of new prints and silhouettes to flatter the figure while taking the stress out of purchasing a swimsuit.

Fit 4 U addresses women’s body concerns. Categories include:

• Fit 4 ur Tummy
• Fit 4 ur Hips
• Fit 4 ur Thighs
• Fit 4 ur Long Torso
• Fit 2 Lift
• Fit 4 ur C’s,
• D’s & E’s

With over 30 years experience in fashionable swimwear and a pioneer in creating swimwear solutions by body type, Ms. Byrnes has revolutionized the industry. She is nationally recognized as a swimwear fit expert.

Los Angeles, September 2014—Apples, Pears and Hourglasses Rejoice! Fashion guru Pattie Byrnes has developed a revolutionary range of swimwear and clothing designed to perfectly fit and flatter every woman’s individual curves. Introducing the Fit4U Collectioncreated to smooth, shape and sculpt your body into your dream silhouette.

As a woman, creator PattieByrnes understands the frustration felt by women in their search for a flawless fit. Unrealistic standards in today’s fashion industry have typically limited the variety of swimsuits and styles available in the market. This is why,in 2011,Pattie took her expertise and experience to develop Fit4 U, a line of swimwear and clothing solutions for real women.Fit 4 Uanalyzes current statistics and fashion trends to develop amazing products that flatter and feature each woman’s body in all the right places.

Fit 4 U addresses common body concerns with its extensive range of products. Categories include:

• Fit 4 ur Tummy
• Fit 4 ur Hips
• Fit 4 ur Thighs
• Fit 4 ur Long Torso
• Fit 2 Lift
• Fit 4 ur C’s, D’s & E’s: For full-breasted women with a lot to lift.

Approaching her 30^th anniversary in fashion, Byrnes, has become a nationally recognized fit expert and spokesperson, having revolutionized the industry with her invention of the figure type swimwear concept.In 2014 Byrnes expanded her range to create a collection of athleisure wear featuringuniquely designed inner bras, lightweight fabrics and fashion forward designs that deliver Fit 4 U’s trademark flattering fit.

The Fit 4 U 2015 Collection keeps true to the brand’s philosophy, delivering comfort and support without sacrificing style. Byrnes personally designed the range incorporating the hottest colors and cuts inspired by spring.